The independent enterprise journal
Good businesses
grow with purpose.
Practical reading on building, running and communicating a business in the cannabis and hemp ecosystem.
Start here ยท Business foundations
Start with the customer.
Build from there.
A useful business plan begins with a real problem someone needs to solve.
Read the guide

Money & planning
Understand the cash calendar

People & inclusion
Inclusive hiring begins with the role
Business foundations
5 articlesBusiness foundations
Start with the customer, not the category
A useful business plan begins with a real problem someone needs to solve.
Read the articleBusiness foundations
An ancillary business is still a business
Supporting an industry requires the same discipline as participating directly in it.
Read the articleBusiness foundations
Write a one-page business model
A compact operating picture makes assumptions easier to discuss.
Read the articleBusiness foundations
Choose a market segment you can describe
A precise audience is easier to research than an entire industry.
Read the articleBusiness foundations
A pilot project should answer one question
Small trials work best when the learning goal is explicit.
Read the articleMoney & planning
5 articlesMoney & planning
Understand the cash calendar
Profit and the timing of receipts describe different parts of a business.
Read the articleMoney & planning
Price the whole delivery process
A quotation should account for the work around the visible deliverable.
Read the articleMoney & planning
Keep a useful set of business records
Records are easier to use when each document has a clear purpose.
Read the articleMoney & planning
Prepare questions before seeking finance
Different funding arrangements create different obligations.
Read the articleMoney & planning
Build scenarios without inventing certainty
A forecast is more useful when its assumptions are visible.
Read the articleOperations
5 articlesOperations
Make supplier onboarding repeatable
A consistent introduction reduces confusion before the first order.
Read the articleOperations
Inventory is a record of events
Reliable stock information depends on recording movement, not just counting items.
Read the articleOperations
Write procedures people can follow
A useful procedure describes the task and the exceptions.
Read the articleOperations
A quality complaint needs a trail
A clear record connects the report, investigation and response.
Read the articleOperations
Plan for a supplier interruption
A dependency map can reveal where a delay becomes a service problem.
Read the articlePeople & inclusion
5 articlesPeople & inclusion
Inclusive hiring begins with the role
Clear requirements make a job description easier to evaluate.
Read the articlePeople & inclusion
Give a new colleague a usable first week
Onboarding should connect the person to the work and the team.
Read the articlePeople & inclusion
Mentorship is a relationship with a purpose
Useful mentoring pairs clear expectations with room to learn.
Read the articlePeople & inclusion
Share information without creating an inner circle
Access to context affects who can contribute effectively.
Read the articlePeople & inclusion
Measure access, not just attendance
Participation counts are a starting point for understanding barriers.
Read the articleCommunication
5 articlesCommunication
A clear brand promise has boundaries
Readers should understand what a business does and what it does not claim.
Read the articleCommunication
Publish a useful business case study
A case study should explain the problem, process and limits of the result.
Read the articleCommunication
Make a website easy to read
Accessible presentation helps readers find and understand information.
Read the articleCommunication
Build a newsletter around permission
A mailing list is a communication relationship, not a collection of addresses.
Read the articleCommunication
Prepare for an industry event
A useful event plan begins before a badge is printed.
Read the articleResponsible business
5 articlesResponsible business
Treat the regulatory map as a living document
Rules depend on the activity and location, not just the industry label.
Read the articleResponsible business
A product claim needs more than confidence
Commercial wording and scientific evidence are different things.
Read the articleResponsible business
Keep customer data proportional to the task
Collecting less unnecessary information can simplify business processes.
Read the articleResponsible business
A partnership needs a written operating picture
Shared goals do not replace a clear account of responsibilities.
Read the articleResponsible business
Review the business before expanding it
Growth adds coordination and risk as well as volume.
Read the articleA considered approach.
An independent educational journal. Not affiliated with the former C. E. Hutton business. No financial, legal or medical services, investment offers or product sales. Images are original editorial illustrations.